Project 6 Rework - Jon Lerew
For this one the main change was typography. My original version used Arial and Myriad Pro for its fonts, so for this version, I changed it to fonts from the Brandon Grotesque family (except for on the phone itself because I wanted it to be similar to the real font used on iPhones). I also added a slight sheen to the screen.
I'm guessing you were trying to emphasize "Mother" and "calling" since the text is standing out more because it's bigger, but to me i kind of feel like it doesn't fit, but maybe that's just me.
ReplyDeleteYou have quite a few greens here - do you need them all? Should that bright green be dulled just a bit, to more easily unify with the Nature Conservancy logo? Also - could the paragraph of text in lower left appear to wrap more evenly with the angled edge of the black? Those lines appear to be pretty ragged right.
ReplyDeleteI love this one alot, super cool idea and your execution was spot on. Only thing I would say is maybe make the fact that '"Mother Nature" is calling' a bit more emphasized. From what's on the screen there's really no way to tell that she's trying to get ahold of you. Maybe make a little slide bar that has the "slide to answer" type animation display. Otherwise love it.
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